Blog

Advocacy has always been about persuading people that change is necessary. For many years, the tools used to achieve this were clear: reports, policy briefs, meetinsg, conferences, and formal speeches. These tools remain essential, especially when engaging policymakers and institutions. But in today’s world, they are no longer enough on their own. We are living in an era of constant information, where audiences, whether they are policymakers, members of the public, or the int